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Is the death of the postcard imminent?

15th August 2012

The tradition of sending postcards could become a thing of the past, according to a new survey

The survey, conducted by O2 Travel, reported that 45% of people asked had never sent a postcard and only 16% of UK travellers would on their travels. Instead, 46% of British travellers keep in constant contact with friends and relatives via phones and computers. A mere 1% of travellers admitted they truly lose touch and don’t contact anyone while on a trip.

Text messaging has been signalled as the primary cause for the recent decline in the popularity of the postcard. A shocking 60% of people constantly update those back home with text messages. Travellers interacting with social media has also been cited as a large contributing factor. Around 46% of people actively use their social media profiles while abroad; 39% of people phone home; 34% use Facebook; and 29% use their emails while travelling.

Mobile phone network O2 has labelled the 2012 summer the “social summer” as the use of mobile internet usage continues to grow in popularity. UK residents travelling abroad are increasing their internet usage year on year and the rate is currently growing at more than a 100% a year.

The question is: would you still send a postcard on your travels? Or do you keep people up-to-date with emails, texts and calls? Let us know your thoughts below.

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 Your Comments (4)

  • 15th August by Liz Cleere

    Oh no ... say it ain't so! I collected postcards when I was younger and used to send them from all over the place.

    Can't remember the last time I sent one. That's a lie, actually. I sent some from Jodhpur in 2010 and they still haven't arrived. Hmmm.


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  • 15th August by Julia69

    I can beat that.  I posted some cards in Bombay as it was then in January 1996.  My mother still doesn't believe me...



    Just sent some cards this summer from Cape Town and from Windhoek, Namibia (the latter does a great line in Father Christmas in the desert cards but I did have to gatecrash the twentieth birthday celebrations of the Namibian Post Office to get to the post box).


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  • 16th August by mooseontheloose

    Well, not by me!  I'm not on any social networking sites, although I do keep people up to date by email.  I still like having some measure of being unavailable for contact while I travel (and in regular life it seems!).  I always send postcards to family and friends while travelling, and to myself as well.  It's always nice coming back from a trip with a beautiful postcard waiting in the mail reminding me of something about my trip.


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  • 17th August by soo

    Shame to see cards die out - I always looked forward to them as a kid.  I never phone, only very rarely email/facebook if I am on a longer exotic trip. I do send close family/friends post cards when I am somewhere really unusual and nearly always send myself a postcard to remind me of where I was when! I try to pick cards that have great shots that sum the place up. Long live the post card.


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