Jersey named British 'staycation' destination of choice
26th May 2012
A report by Expedia reveals that Brits are staying closer to home this summer and names Jersey as the nation's most popular beach destination
Expedia's annual Beach Report has declared Jersey is home to the best beaches in Britain with more Brits flocking there than any other destination in the British Isles. The Channel Islands beat off competition from Bournemouth, Blackpool and Torquay, based on hotel bookings for seaside destinations so far this summer.
The report shows that in the economic downturn, Brits are staying closer to home. Expedia's Andrew Warner commented that this: “is certainly a positive sign for the UK tourism.” However, Mediterranean hotspots still take pole position in the stakes for most popular beach destinations worldwide.
Of the top 20 worldwide destinations, only two non-European destinations featured: Morocco and Florida. Expedia attributes this to evidence of Brits looking to cut the cost of their summer breaks.
Andy Washington, the managing director of Expedia’s UK and Ireland operations, commented: “It’s interesting to see that short-haul travel and ‘staycations’ continue to be a trend for UK travellers this summer. We often see travel patterns changing in line with currency fluctuations, and we expect many Britons to take advantage of the relative strength of the pound against the euro, with European destinations growing in popularity as a result.”
With such brilliant spots all over the British Isles, will you be going with the flow and 'staycationing' in Jersey or do your plans break the mould?
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